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Facebook Suffers Mysterious Technical Glitch

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the staff of the Ridgewood blog

Ridgewood NJ, Facebook users around the world reported issues logging into and posting on the site as well as on Instagram and WhatsApp. The Ridgewood blog has been prevented from posting intermittently since Tuesday evening, but initially we thought Facebook was just blocking out posts as they often do.  

According to sources Facebook hasn’t given a reason for the outage, and as usual provided minimal information other than acknowledging it is aware services are down in some areas.

Continue reading Facebook Suffers Mysterious Technical Glitch
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How Can New Jersey Businesses Use Instagram to Their Advantage in 2019?

Ridgewood NJ, The economy of the United States has been performing well in recent times.  Whether attributable to the actions of the Trump administration or simply due to economic cycles, the fact of the matter is that business opportunities abound.  This is particularly the case when referring to the online community.  Still, times are changing and what might have worked well a few years ago could be outdated in the near future.  One of the most potent ways in which you can promote your business to an audience far beyond the borders of New Jersey is to use the power of social media to your advantage.  You might be surprised to learn that Instagram can play a very important role. Let’s take a look at why this is the case as well as what steps you can take in order to successfully promote your ongoing business operations.

Resultado de imagen de funciones de instagram

Why Instagram and Why Now?

The first answer to this understandable question involves the momentum of the social media community as a whole.  We are all aware that sites such as Facebook have gained a considerable amount of attention over the years. However, we are also witnessing a paradigm shift towards Instagram.  Why is this the case? One of the main reasons involves the very visual nature of this platform.  A growing number of users are accessing social media feeds with portable devices such as mobile phones and tablets.  As a result, they do not have a great deal of time to read lengthy blocks of text. The framework behind Instagram is particularly appealing, as images can be viewed in a matter of seconds and comments can be posted in even less time.  So, it only stands to reason that Instagram is gaining ground in relation to other popular social media circles. The main question now involves how you can leverage this increase exposure to your advantage. Let’s take a look at a handful of excellent steps to keep in mind at all times.

The Power of the Image

This first step is to choose an image that is relevant to your business.  There are two reasons behind this school of thought. The most obvious is the fact that irrelevant content will be frowned upon by your intended audience.  Keep it fresh and specific to the products or services that you are offering. Avoid “cookie-cutter” or otherwise generic image content and never use copyrighted photos.  There is nothing wrong with adding captions; particularly if they are funny. This is one of the ways that an Instagram post can go viral (think about the sheer variety of memes currently available).  If you can appeal to your target audience through an image, they are more likely to listen to what it is that you have to say.

What About Hashtags?

The character count associated with an Instagram post is limited.  This is one of the reason why you will often see #hashtags within the associated content.  The main reason behind a hashtag is to create a searchable term which can be used to highlight the content of your media.  These are easy to type and thanks to an HTML algorithm, such hashtags will be immediately hyperlinked back to your page. They can also be shared amongst other users; helping to increase your online exposure and digital clout.

Engaging With Your Audience

Still, knowing how to get followers on Instagram also must involve a proactive approach. If we think about it for a moment, this statement is absolutely true.  Some of the most popular channels (business or otherwise) are those which regularly speak with their audience members.  Otherwise known as client engagement, there are several advantages associated with this method:

– You will be able to appreciate the opinions of others (both positive and constructive).

– You can keep your finger on the proverbial pulse of your customer base.

– You can understand how your marketing strategies are performing.

– This is a great way to generate brand loyalty over time.

Above all, you will be able to make any changes on the fly while demonstrating to your clients that you care about what they may have to say.  They are more likely to comment in the future as a result.

Putting it all Together

Gaining followers on Instagram is arguably one of the best ways to reach a larger New Jersey audience.  After all, why limit your operations to Elizabeth or Camden when you can expand to entirely different markets?  As Instagram is absolutely free, you will not have to worry about increased overhead if you happen to be operating within a limited budget. The suggestions mentioned above will all come in handy and yet, never be afraid to experiment if you hope to discover even more interesting approaches to take.  2019 could be a great year if you are willing to take the next digital step!

Why Instagram and Why Now?

The first answer to this understandable question involves the momentum of the social media community as a whole.  We are all aware that sites such as Facebook have gained a considerable amount of attention over the years. However, we are also witnessing a paradigm shift towards Instagram.  Why is this the case? One of the main reasons involves the very visual nature of this platform.  A growing number of users are accessing social media feeds with portable devices such as mobile phones and tablets.  As a result, they do not have a great deal of time to read lengthy blocks of text. The framework behind Instagram is particularly appealing, as images can be viewed in a matter of seconds and comments can be posted in even less time.  So, it only stands to reason that Instagram is gaining ground in relation to other popular social media circles. The main question now involves how you can leverage this increase exposure to your advantage. Let’s take a look at a handful of excellent steps to keep in mind at all times.

The Power of the Image

This first step is to choose an image that is relevant to your business.  There are two reasons behind this school of thought. The most obvious is the fact that irrelevant content will be frowned upon by your intended audience.  Keep it fresh and specific to the products or services that you are offering. Avoid “cookie-cutter” or otherwise generic image content and never use copyrighted photos.  There is nothing wrong with adding captions; particularly if they are funny. This is one of the ways that an Instagram post can go viral (think about the sheer variety of memes currently available).  If you can appeal to your target audience through an image, they are more likely to listen to what it is that you have to say.

What About Hashtags?

The character count associated with an Instagram post is limited.  This is one of the reason why you will often see #hashtags within the associated content.  The main reason behind a hashtag is to create a searchable term which can be used to highlight the content of your media.  These are easy to type and thanks to an HTML algorithm, such hashtags will be immediately hyperlinked back to your page. They can also be shared amongst other users; helping to increase your online exposure and digital clout.

Engaging With Your Audience

Still, knowing how to get followers on Instagram also must involve a proactive approach. If we think about it for a moment, this statement is absolutely true.  Some of the most popular channels (business or otherwise) are those which regularly speak with their audience members.  Otherwise known as client engagement, there are several advantages associated with this method:

– You will be able to appreciate the opinions of others (both positive and constructive).

– You can keep your finger on the proverbial pulse of your customer base.

– You can understand how your marketing strategies are performing.

– This is a great way to generate brand loyalty over time.

Above all, you will be able to make any changes on the fly while demonstrating to your clients that you care about what they may have to say.  They are more likely to comment in the future as a result.

Putting it all Together

Gaining followers on Instagram is arguably one of the best ways to reach a larger New Jersey audience.  After all, why limit your operations to Elizabeth or Camden when you can expand to entirely different markets?  As Instagram is absolutely free, you will not have to worry about increased overhead if you happen to be operating within a limited budget. The suggestions mentioned above will all come in handy and yet, never be afraid to experiment if you hope to discover even more interesting approaches to take.  2019 could be a great year if you are willing to take the next digital step!

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Bergen County Prosecutor’s Office report an arrest has been made in the fatal hit-and-run that occurred in Garfield on Monday night

photo courtesy of the Bergen County Prosecutor’s Office

the staff of the Ridgewood blog

Garfield NJ, after the Bergen County Prosecutor’s Office and the Garfield Police Department are requested information from the public regarding a hit and run collision that resulted in serious injuries to a pedestrian.

Bergen County Prosecutor’s Office report an arrest has been made in the fatal hit-and-run that occurred in Garfield on Monday night. Thanks to all in the news media and those on social media for spreading the word.

Continue reading Bergen County Prosecutor’s Office report an arrest has been made in the fatal hit-and-run that occurred in Garfield on Monday night

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Glen Rock Lawsuit : When is a Facebook page an “official” Facebook page ?

photo of Skip Huisking Glen Rock Councilman -2016-2018, courtesy of his “official” Facebook page

June 17,2018

the staff of the Ridgewood bog

Glen Rock NJ, looks like Ridgewood is not the only town that has issues with social media and OPRA , a Glen Rock resident named  Timothy Larkin claimed he was “banned” from participating in a public dialogue on Councilman Skip Huisking’s Facebook page, which Huisking called an “official” page of Huisking’s, where the councilman conducts official government business.

On April 10, Larkin filed a lawsuit against the Borough of Glen Rock, and Borough Clerk Jackie Scalia, for denying an Open Public Records Act (OPRA) request for access to the list of Facebook accounts blocked or removed by Glen Rock mayor Bruce Packer and all members of the Borough Council. The suit is focusing on the public Facebook pages maintained by the mayor and council members, and not their personal Facebook pages.

The lawsuits focus seems to focus on if the “official” Facebook page is in fact “official ” Glen Rock Business .

Skip Huisking Glen Rock Councilman -2016-2018 commented on his “official” Facebook page on June 15th :

“Social Media Lawsuit: As many have been following, it was heard today (6/15/18) with the judge rendering an opinion. As with most cases, there are pluses and minuses.
I can, and will, continue to administer my page as I have in the past. Namely requiring standards of civility by insisting two things (both were on my page and part of the court documents submitted);
“First, always be respectful with comments- no personal attacks against anyone or group”.
“Second, should you comment and I respond, please do not delete my responses or your original comment. Playing this ‘dirty delete’ game is against my policy of openness and transparency. I look forward to your contributions should you decide to make them.”
The Judge did require we provide the names of those blocked if requested – which I will clearly provide the list of 3 accounts blocked (As I offered in late April to settle) for not following those standards
For further detail, the opinion will be posted on the appropriate court site. I am glad the judge rendered the opinion today so we can focus on the many issues facing our Borough.”

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Kate Fagan, author of What Made Maddy Run, on Monday, January 29 at 7 p.m. at the Ramsey High School Auditorium

Ramsey High School

January 29,2018

the staff of the Ridgewood blog

Ramsey NJ, Dr. Matthew Murphy, superintendent of the Ramsey Public Schools, has extended an invitation to the Ridgewood community to attend their Parent Academy with Kate Fagan, author of What Made Maddy Run, on Monday, January 29 at 7 p.m. at the Ramsey High School Auditorium. Madison Holleran graduated from NHRHS prior to attending University of Pennsylvania.

What Made Maddy Run is a very powerful book that discusses some of the challenges that children are facing: social media, mental illness, and suicide. In fact, all staff members have received a copy of the book and Ms. Fagan will be addressing the entire staff in the afternoon. Later in the afternoon, she will be addressing our student-athletes and coaches to talk about the additional pressures of being a scholar-athlete. These are just some examples being taken towards the District’s Goal of Enhancing the Student Experience via a focus on Wellness.

An evening with author Kate Fagan:”Ms. Fagan brings enormous credibility and I think her story will be interesting to many,” wrote Dr. Murphy. “She played basketball for the University of Colorado and finished her career as one of the Big 12’s top scorers and then played 2 seasons in the WNBA. Following athletics, Ms. Fagan has worked for the Philadelphia Inquirer and now is a writer for ESPN. She has appeared on “Around the Horn.” She has written several books and has established herself as a sportswriter with knowledge and insight that is useful and important, especially young athletes.”

Location: Ramsey High School Auditorium
Time: 7 PM (doors will open at 6:15 PM)
Parking is very limited – please carpool!

Limited additional parking has been graciously made available via Ramsey Ambulance (WHITE spaces only) and St. John’s.
In case of any potential weather-related issues – please check the district website for updates.

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Screenwise : Helping Kids Thrive in their Digital World

Apps-for-Controlling-Sexting-on-Users-Phone-e1334914846233

November 28,2017

the staff of the Ridgewood blog

Ridgewood NJ, Ridgewood Schools are presenting an important program on digital mindfulness, Nov. 29: The Wellbeing series combines with the Tech Nights initiative to host Devorah Hetiner, Ph.D. on Wednesday, November 29. Dr. Heitner’s program, Screenwise: Helping Kids Thrive (and Survive) in Their Digital World, will cover criteria by which parents and guardians may judge the quality of their children’s media experiences and offer tips to help them become tech-positive parents.

Dr. Heitner is an experienced speaker, workshop leader and consultant, and a professional development resource for organizations wishing to cultivate a culture of responsible digital citizenship. She holds a doctorate in Media/Technology and Society from Northwestern University and is the founder of Raising Digital Natives, for parents and educators seeking advice on how to help children thrive in a world of digital connectedness.

The evening with Dr. Heitner will take place from 7-9 p.m. at the George Washington Middle School Auditorium, 155 Washington Place. It is free and open to the adult public.

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NEW BOOK “THE MODERN PARENT’S GUIDE TO FACEBOOK AND SOCIAL NETWORKS”

education concept - students looking into phones and tablet pc a

HOW TO KEEP KIDS SAFE ON FACEBOOK, SNAPCHAT, INSTAGRAM, TWITTER, ONLINE APPS + MORE

August 25,2017

the staff of the Ridgewood blog

Ridgewood NJ, How can you keep children safe on social networks like Facebook, Instagram, Snapchat and Twitter, and protect their privacy on online apps? At what age should kids be allowed on these services? And what’s the best way to monitor their social media activity – as well as address any concerns that may come up?

You’ll find answers to these questions and more in new book , by author Scott Steinberg ,THE MODERN PARENT’S GUIDE TO FACEBOOK AND SOCIAL NETWORKS (http://www.AKeynoteSpeaker.com/Parents) – the ultimate guide to navigating today’s fast-moving social media landscape and keeping kids safe on the Internet – out today from bestselling keynote speaker and trends expert Scott Steinberg. Providing the answers that parents and teachers need to know to teach responsible social media habits, protect children’s privacy, and make social networks a more positive part of household and classroom life, THE MODERN PARENT’S GUIDE TO FACEBOOK AND SOCIAL NETWORKS offers crucial insights for equipping kids with all the tools that they to succeed in a connected world.

Designed to help kids and parents stay ahead of fast-changing online apps, and services, the book provides a vital resource for managing the use of high-tech devices and navigating today’s rapidly-evolving social media landscape. Important questions you’ll find answered inside include:

• How can you keep kids safe on social networks?
• Which types of information are OK to share on the Internet?
• What’s the best way to handle online and high-tech threats?
• How can you teach responsible online habits?
• What can you do to manage your family’s online reputation?

Want to keep your family safe? Know who your kids are connecting with? Teach positive online habits? Don’t miss THE MODERN PARENT’S GUIDE TO FACEBOOK AND SOCIAL NETWORKS – a must-read for any adult raising children in the digital and online age.

The book can be ordered at http://www.AKeynoteSpeaker.com/Parents

THE MODERN PARENT’S GUIDE TO FACEBOOK AND SOCIAL NETWORKS presents a groundbreaking guide on how to keep kids safe on social media services, how to protect their privacy online, and what parents need to know about popular social networks like Facebook, Snapchat, Instagram, Twitter, and more. Designed to help kids and parents stay ahead of fast-changing online apps and services, it’s a vital resource for navigating today’s fast-evolving social media landscape. THE MODERN PARENT’S GUIDE TO FACEBOOK AND SOCIAL NETWORKS decodes the world of social media for today’s family and offers a complete range of expert hints, tips and solutions for ensuring that parents and kids alike can enjoy healthier and more rewarding experiences online. Topics covered include the use of social networks; keeping kids safe online; managing the use of high-tech devices and apps; and more.

Author Scott Steinberg was recently named the Master of Innovation by Fortune magazine, award-winning professional speaker Scott Steinberg is among today’s top trends experts and futurists, as seen in 600+ outlets from CNN to Time and The Wall St. Journal. The bestselling author of Make Change Work for You: 10 Ways to Future-Proof Yourself, Fearlessly Innovate, and Succeed Despite Uncertainty and Millennial Marketing: Bridging the Generation Gap, he heads management consulting and market research firm TechSavvy Global, which helps clients identify and adapt to emerging trends. A top-rated keynote speaker and the host of Next Up on NewsWatch, he provides presentations and training workshops at events, meetings and conferences. His website is www.AKeynoteSpeaker.com

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Facebook knocks down massive spammer network

spam_theridgewoodblog

The social network says it had been “combating” the operation for six months.

Facebook famously boasts it has 1.86 billion users who visit the social network every month. It looks like that number shrank on Friday.

The company, which previously announced it’s cracking down on fake accounts, said it’s disrupted a major spam operation being run out of Bangladesh, Indonesia, Saudi Arabia and other countries.

“The apparent intent of the campaign was to deceptively gain new friend connections by liking and interacting primarily with popular publisher Pages on our platform, after which point they would send spam,” Shabnam Shaik, a Facebook technical program manager wrote in a blog post.

“We found that most of this activity was generated not through traditional mass account creation methods, but by more sophisticated means that try to mask the fact that the accounts are part of the same coordinated operation,” Shaik wrote. “By disrupting the campaign now, we expect that we will prevent this network of spammers from reaching its end goal of sending inauthentic material to large numbers of people.”

The number of authentic users matters for Facebook because the company charges marketers and advertisers to reach the most eyeballs. Facebook didn’t reveal the number of accounts affected by this crackdown.

https://www.cnet.com/news/facebook-knocks-down-spam-network-fake-accounts/

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Study: Social Media Making People Anti-Social, Jealous

cell phones

1Feb – by Josh Noble –  37 – In Facebook Studies Family Studies Psychological Studies Relationship Studies Social Media Studies Technology Studies

Could social media be making people more anti-social?

Many people who use social media may go to desperate lengths to receive “likes” from followers, the study found.

The social media boom continues to make it easier than ever to stay in touch with loved ones in real time. But with the flourishing of new technology and the ability to be connected to anyone and everyone at any time, real-life human interactions could be suffering a heavy blow.

A recent global study conducted by Kasperksy Lab reveals that social media users are interacting less face-to-face than in the past because of this newfound ability to constantly communicate and stay in touch online. In the study, researchers found that about one-third of people communicate less with their parents (31%), partners (23%), children (33%) and friends (35%) because they can simply follow them on social media. This may be doing more harm than good, in a world where editing one’s life to make it appear perfect is more appealing than naturally existing.

“Under certain circumstances they perceive their online communication as ‘hyper-personal communication’ and thus they can misread and over-interpret the messages on social media,” said Dr. Astrid Carolus, Media Psychologist at the University of Würzburg. “We feel especially close, we blind out the rather negative, focus on the possible positive intentions behind a message, and over-interpret.”

The study was conducted between October and November of last year among 16,750 participants, split evenly between men and women at least 16 years old from 18 countries, each of whom was surveyed online.

https://www.studyfinds.org/study-finds-social-media-jealousy-facebook/

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Massive networks of fake accounts found on Twitter

twitter-logo-bird

Massive collections of fake accounts are lying dormant on Twitter, suggests research.

The largest network ties together more than 350,000 accounts and further work suggests others may be even bigger.

UK researchers accidentally uncovered the lurking networks while probing Twitter to see how people use it.

Some of the accounts have been used to fake follower numbers, send spam and boost interest in trending topics.

http://www.bbc.com/news/technology-38724082