
photo Sydney Sweeney via American Eagle
the staff of the Ridgewood blog
RIDGEWOOD, NJ — Actress Sydney Sweeney, best known for her roles in Euphoria and Anyone But You, has helped ignite a new wave of meme stock frenzy by partnering with American Eagle Outfitters for their fall 2025 campaign. The campaign announcement sent the retailer’s stock surging more than 4% on Thursday, following a sharp rise in premarket trading.