Every online business looks for ways to streamline the user experience. A user experience which prioritizes ease of access, a fluid visual experience, and an easy to follow shopping path will all contribute to a customer deciding to purchase a service or product. Creating this streamlined experience does not happen overnight though. There are certain tools that need to be used in order to create a cohesive user experience that will lead to purchase. Some of the best tools for this are session replay ones. There are pros and cons to using these tools, but the pros vastly outweigh the cons.
Continue reading The Pros and Cons of Using Session Replay Tools
