>PATCH TO REDUCE STAFF, CHANGE EDITORIAL FOCUS
A Patch insider tells Romenesko readers that the AOL-owned hyperlocal news sites plan to cut staff and freelance budgets and start producing “easy, quick-hitting, cookie-cutter copy.” Examples: Best Ofs, and features like “What’s happening to this vacant storefront?”
The Patch source adds: “This morning we just got word of the hiring of Rachel Fishman Feddersen in the newly created position of Chief Content Officer. She was editor in chief of Parenting.com and held leadership posts at Ladies Home Journal, Disney’s Family.com and was, most recently, editorial director of The Parenting Group. Brian Farnham, our Editor In Chief, now reports to her.”
https://jimromenesko.com/2012/02/08/patch-to-reduce-staff-change-editorial-focus/