Posted on

New York’s oldest witchcraft store still casting its spell after 34 years

bewitched

Need some supernatural aid to change your luck? Enchantments in the East Village offers candles, books and incense to work some positive magic

Enchantments, the oldest witchcraft store in New York, has not been open for an hour but already it’s buzzing. A middle-aged man in a neat blue dress shirt, cellphone clipped to his belt is in the back of the shop, talking to one of the employees who carves custom candles for spells. He needs luck, he explains, to close a business deal. The deal could fall apart even after a contract is signed, so the spell had to last, he carefully explains.

As the employee – perched on a stool under a sign that reads “The Witch Is In” – starts to carve intricate symbols into a huge pillar candle for the businessman, shop owner Stacy Rapp, enters in a whirlwind. A slender energetic woman, her arms and chest covered in intricate tattoos of pentagrams to ravens and her vibrant pink hair covered in a black bandanna, she seems incapable of standing still for more than a few minutes. Her arms are full of plants for the shop’s back garden, where ritual sabbaths, open to the community, are held eight times a year.

After 34 years in business in the East Village, with the recession and the rising rents of gentrification claiming so many small businesses, Enchantments’ survival might make anyone believe in magic. The carved candles are the shop’s specialty and bestselling item, but the shop also offers a fully stocked apothecary with everything from mugwort to rosehips, an entire binder of custom oils and incense and a large selection of books. Behind a glass case in front of the cash register are a variety of tarot cards and silver occult jewelry, a shelf of statuettes of gods and goddesses of every ilk adorns one side of the shop and behind the front door, a small altar is tucked out of the way of customers’ feet.

https://www.theguardian.com/business/2016/jun/11/new-york-city-oldest-witchcraft-store-enchantments

Leave a Reply

Your email address will not be published. Required fields are marked *