He has the platform, but it’s all about communicating it.
By Paul Meara
Posted: 02/16/2016 11:00 AM EST
If we know anything about Bernie Sanders’ campaigning prowess it’s that he can make up ground quickly. And there’s no better candidate to do that against than Hillary Clinton, whose approval or favorability numbers have never strengthened after announcing a candidacy bid for any public office. That said, the Clintons have generally high popularity numbers with African Americans and it’s going to be an uphill climb once again for Sanders to capture a large swath of that support.
With the Nevada Caucuses just eight days away and South Carolina Primaries only 15, Bernie has his work cut out for him. Luckily for him it seems like more and more black support, especially young, seems to be turning more and more in his favor. At the same time, Clinton just picked up an endorsement from theCongressional Black Caucus PAC, and it’s likely she’ll pick up the support of President Obamaeventually, whose accomplishments she heavily touted in the Friday’s (February 11) Democratic debate.
While it may be a little outdated, a December poll by YouGov of South Carolina Democrats showed that African Americans heavily favored Clinton at almost 4 to 1. Nationally, a recent Fox News poll showed a 71 percent support figure among non-whites for Clinton compared to just 20 for Sanders. Barack Obama carried South Carolina in 2008 with 80 percent of the black vote and while that number may not be entirely necessary to hit in order to win the state, Bernie can’t have Hillary attaining a statistic near that, especially as they’re mostly split among whites in the state.
No turn around in presidential politics so far would be as big as if Bernie Sanders were able to cut 20 to 30 percent off of Clinton’s lead among African Americans in the state. That effort has already begun and for it to be even more effective, here are a few ways he can better gain the black vote in South Carolina and beyond.
