the staff of the Ridgewood blog
Ridgewood NJ, Peloton is temporarily halting production of its connected fitness products due to a lack of customer demand. It has halted production of Bike+ and will pause Bike, Tread, and Tread+ production later this year. The company overestimated demand and now has excess inventory sitting in warehouses and cargo ships. It will start charging customers up to $350 in delivery and setup fees for its Bike and Tread machines at the end of this month. Peloton has lost $40 billion in market cap over the past year.