Timing is everything in politics. Start too soon, and voters tune out. Start too late, and the message never lands. It is a delicate balance that requires careful planning and foresight from the very beginning of the race to be truly successful.
Many candidates make the mistake of thinking more is always better. However, visual fatigue is a real problem that can hurt a candidate’s standing with the community. Managing the rollout ensures that the energy stays high until the end of the voting period.
Continue reading Timing Your Visual Outreach for Maximum Impact on Election Day
