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The U.S. Market is Calling: New Jersey Launches “Soft-Landing” Program for International Tech

Screenshot 2026 05 05 061213

Global Startups Welcome: New NJ BASE Program Opens Applications for International Expansion

the staff of the Ridgewood blog

Jersey City NJ, New Jersey is officially rolling out the red carpet for the world’s most innovative companies. Starting May 4, 2026, the New Jersey Economic Development Authority (NJEDA) and SOSA are launching the NJ BASE (New Jersey Business Acceleration and Soft-Landing Ecosystem) Business Immersion Program.

Based in the bustling innovation hub of Jersey City, NJ BASE is designed to be the ultimate “landing pad” for international businesses ready to break into the United States market and scale their operations.


What is NJ BASE?

NJ BASE is more than just an office—it’s a comprehensive ecosystem designed to de-risk the American expansion process. Operated by SOSA, the program offers:

  • Free Co-working Space: High-quality workspace in the heart of the Jersey City tech corridor.

  • Go-to-Market Strategy: Hands-on support to tailor international products for U.S. consumers.

  • Capital Access: Direct connections to New Jersey’s deep network of investors and venture capitalists.

  • Corporate Introductions: Strategic networking with major Garden State corporations and innovation partners.


Is Your Company Eligible?

The NJEDA is looking for high-growth companies that are ready to make New Jersey their home. To apply, companies must:

  1. Be headquartered outside of the United States.

  2. Be revenue-generating with enough capital to support U.S. expansion.

  3. Show a strong commitment to growing a team in New Jersey post-program.

Target Industries

The program is prioritizing sectors vital to New Jersey’s economic future, including:

  • Green Tech: Climate and clean technologies.

  • Health: Life sciences and health innovation.

  • Finance & Mobility: Fintech, smart mobility, and advanced manufacturing.

  • Digital: AI solutions, cybersecurity, data, and film/media innovation.


Why Choose New Jersey?

As the “Innovation State,” New Jersey offers international companies a unique geographic advantage (proximity to NYC and Philly), a highly educated workforce, and a thriving ecosystem of established giants in pharma and finance.

“NJ BASE will serve as a landing pad for international companies looking to establish and scale their operations in the United States… creating high-quality jobs in industries vital to New Jersey’s economic future.”


Important Dates: Mark Your Calendar

Don’t miss your window to enter the U.S. market through this exclusive immersion program.

  • Applications Open: May 4, 2026, at 10:00 a.m.

  • Applications Close: June 15, 2026, at 5:00 p.m.

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